{"id":1438,"date":"2024-11-12T07:49:29","date_gmt":"2024-11-12T07:49:29","guid":{"rendered":"https:\/\/www.cartboss.io\/blog\/?p=1438"},"modified":"2024-11-14T11:00:23","modified_gmt":"2024-11-14T11:00:23","slug":"woocommerce-and-text-messages","status":"publish","type":"post","link":"https:\/\/www.cartboss.io\/blog\/woocommerce-and-text-messages\/","title":{"rendered":"Woocommerce and text messages"},"content":{"rendered":"

Woocommerce<\/a> is an open-source e-commerce plugin for WordPress used on more than 28% of all online shops<\/strong>. It offers fast and simple customization and integration with other services. Some of these services include email marketing\/newsletter integration and various upsell services for sending abandoned cart emails. But, how do you integrate text messages into Woocommerce?<\/strong><\/p>\n

The possibility to integrate text messages in WooCommerce should be seamlessly incorporated into the WordPress platform so that you have only as many customization options as needed, and that it is as fast as possible. In other words, you do not need a developer to connect your text messaging service with your website.<\/p>\n

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This is why we developed CartBoss<\/a> \u2013 a text messaging service that is fast and simple to integrate with your WordPress website or online store built with WooCommerce. The CartBoss plugin for connecting your user account with your website is available here: SMS Abandoned Cart Recovery \u2726 CartBoss<\/a>.<\/p>\n

Why integrate text messages into your WooCommerce website?<\/h2>\n

Text messages are a great way to interact with your leads, customers, and online visitors.<\/strong> You can notify them about your latest posts, special offers, and discounts that are available on your website.<\/p>\n

By using text messages, you take advantage of a marketing channel that offers a 98% open rate<\/strong> and a 40%+ click-through rate<\/strong>. It is one of the best ways to optimize your marketing and get more online traffic and conversions.<\/p>\n

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Even more, 40% of people like getting notifications via text messages<\/strong> from the websites they visit and would like more websites to offer this kind of service. Get advanced insights into text messaging options and WooCommerce in the article “Recover WooCommerce Carts via SMS<\/a>“.<\/p>\n

How to integrate text messages into WooCommerce?<\/h2>\n

Different services for sending text messages from websites offer different ways of connecting your site with their service. CartBoss stands out with its simplicity<\/strong> \u2013 all you need to do is register an account at CartBoss and install the plugin on your website.<\/p>\n

The integration with the website works seamlessly. There is no need for additional plugins or other configurations \u2013 simply enter your CartBoss API key and you\u2019re set<\/strong>. You don\u2019t even have to make any additional coupon codes inside of WooCommerce.<\/p>\n

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After the initial integration of the CartBoss service on your website, you must ensure that it is compliant with the legal requirements, taking into account the GDPR<\/a>. The plugin has different options that you can set up, including a checkbox field where users can opt-in to receive text messages<\/strong>, one of which is abandoned cart text messages.<\/p>\n

Other fields on the checkout are automatically recognized by the plugin \u2013 the name, surname, address, phone number,\u2026 These fields are auto-populated on the next return of the visitor \u2013 if they visit the site via the link from the text message sent by CartBoss.<\/p>\n

Offering discounts with text messages<\/h2>\n

Discounts are a great way of boosting the number of sales. In WooCommerce you can have different types of discounts with different limitations and rules. Installing additional plugins for WooCommerce discounts gives you even more room to play around with different options so that you can offer your customers the best deals possible.<\/p>\n

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With most external services you need to add custom coupons inside of WooCommerce in order for the discount to work. CartBoss generates the coupons automatically<\/strong> and also ensures that they are deleted after a while.<\/p>\n

Although websites usually show an input field for entering a coupon code, this is not an optimal way. Visitors need to remember or copy and paste the coupon code, which can lead to people not entering the code correctly and getting frustrated, thus leaving the site.<\/p>\n

This is why with CartBoss the discount gets automatically applied to the checkout<\/strong> without needing to enter the coupon code. The discount is simply visible in the checkout cart.<\/p>\n

WooCommerce abandoned cart text messages<\/h2>\n

The percentage of abandoned carts is more than 80%<\/strong> based on the latest statistics. This means that out of 100 people getting to your checkout, 80 of them will leave the site without completing the order.<\/p>\n

Some of the main reasons for abandoning a cart are:<\/p>\n